In what can only be described as a sticky situation for the Conservatives, delegates at this year’s annual party conference in Manchester were handed chocolate bars featuring a glaring typo.
Tories mocked over misspelling ‘Britain’ on chocolate bar
The slogan, intended as a sharp dig at Labour, read: “When Labour negotiates, Britian loses”, an error that swiftly overshadowed the intended political jab.
The quote, attributed to Business Secretary Kemi Badenoch, has been a recurring line in Tory attacks, particularly targeting Labour’s foreign negotiations from the Chagos Islands handover to trade deals with the EU, US, and India.
But the misspelling of “Britain” to “Britian” has left the party red-faced. “It was a printing error,” said a Tory source, in a bid to downplay the mishap.
A chocolate bar intended to deliver a political punch has ended up melting the Tories’ credibility instead, all thanks to one badly placed typo.
As approval ratings dwindle, even a sweet treat at their annual conference couldn’t sugar-coat the current crisis within the party.
Tories want to run the country…
Can’t spell it pic.twitter.com/q9mdT1UFr0— Natasha Clark (@NatashaC) October 6, 2025
A Quiet, Uneasy Gathering
This year’s Conservative conference has felt notably subdued compared to previous years.
- Attendance at major speeches was sparse
- Corporate presence was significantly scaled back
- Several business stalls remained eerily empty
The buzz and energy typically associated with party gatherings seem to have fizzled.
Even prominent protesters, like well-known anti-Brexit campaigner Steve Bray, gave the event a miss a stark indication of the party’s slipping relevance under Badenoch’s leadership.
The visual of empty stands with Conservative branding was difficult to ignore a quiet reminder of the challenges the party now faces, not just externally but from within.
Cracks in Leadership Confidence
To make matters worse, a YouGov poll commissioned by Sky News paints a worrying picture for Ms Badenoch.
Among 652 Tory members surveyed between 26 September and 2 October:
- 50% believe she should not lead the party into the next election
- Only 46% support her continuing as leader
The message from the grassroots? Confidence is eroding.
And the broader outlook is even bleaker. A seat-by-seat YouGov projection earlier this month suggested a near-wipeout for the Tories if a general election were held now, with the party securing just 45 seats. That would place them behind Labour, the Lib Dems, and even Reform UK.
Labour Wastes No Time in Mockery
Naturally, the opposition capitalised on the chocolate slip. A Labour source delivered a pun-laced jab: “Yet another Tory Flake. They can’t proofread five words on a bar of chocolate. This conference really isn’t proving to be the Boost Kemi needs.”
A stinging swipe and one that seems to resonate with the public mood.
While the misspelling itself may seem trivial, it speaks volumes. It reflects a party appearing increasingly careless, out of touch, and struggling to find momentum.
With dwindling public support, shaky leadership, and now even PR blunders on confectionery, the road to recovery for the Conservatives looks anything but sweet.
Whether it was a printing mistake or a Freudian slip, the message is clear: the Tories are struggling to keep things together, even down to the spelling of the country they hope to lead.